The PM Behind The Salesforce PM

Hi, I’m Agnes!

There’s a reason this blog exists.

In March of 2026, I left my role at Scholarship America, where I had spent the previous year as an IT Project Manager leading data initiatives. It was different from the work I had built my career in. Before that role, virtually my entire career had lived in the Salesforce ecosystem: project management, business analysis, delivery, functional consulting, implementation, and transformation work.

I took the Scholarship America role for a reason that I think a lot of people understand but don’t always admit: sometimes you wonder whether the grass is greener somewhere else. I didn’t want to become a one-trick pony. I wanted to prove to myself that I could lead outside of Salesforce, build broader technical experience, and grow in different directions.

And I did.

But after a year, I realized something important: the Salesforce ecosystem is home.

What I missed wasn’t the platform itself; it was the type of thinking. I missed being in discovery sessions. I missed solutioning. I missed partnering with architects and debating design decisions. I missed translating business problems into something tangible and helping shape not only what should be built, but why.

By that point, I had more than 10 years in the industry and another realization hit me.

Before technology, I studied journalism. Writing has always been part of who I am. I’m constantly reading books, collecting ideas, forming opinions, inventing stories in my head, and mentally rewriting how things could work better. And as an opinionated Leo, eventually those thoughts need somewhere to go besides internal monologues and conversations with unsuspecting friends.

I’m also deeply invested in women’s advancement and creating more space for women to lead, influence, and build in technology. Being a woman in tech has opened my eyes to the subtle nuances of how people are heard, trusted, challenged, supported, and given opportunities — and how those experiences can differ for women and women of color. Those observations have shaped how I think about leadership, delivery, ambition, visibility, and the way careers are built over time.

So this became the place for all of the above.

The Salesforce PM is where delivery, leadership, systems thinking, Salesforce, books, observations, women in tech, and entirely too many opinions ended up living together.

I’m glad you’re here.